Let’s face it: the CRM world never sleeps. If you blink, you miss a new feature, tool, or update that could’ve saved you hours or made you money.
That’s why I keep a close eye on HighLevel’s latest releases. Some are subtle upgrades. Others? Total game-changers.
And right now, there are three big ones you should have on your radar:
✅ SEO tools
✅ Personalized video messaging
✅ Smarter analytics + email updates
Let’s break each one down and talk about how to actually use this stuff to grow your business.
SEO Tools: Still Cooking, But Worth the Wait
Okay, real talk. The rollout for HighLevel’s new SEO features hasn’t been the smoothest. There’ve been some bugs, delays, and frustrated users. But here’s what matters:
Once it’s fully functional, this tool will help you:
📈 Boost visibility for local clients
🔍 Track SEO performance directly inside HighLevel
📊 Get actionable insights from site analytics
If you’re running local marketing campaigns or doing SEO services for clients, this is a big win, once it’s ready.
Until then, keep using tools like Google Search Console and wait for the HL SEO engine to fully fire up.
Personalized Video Messaging: Your Secret Engagement Weapon
This one’s already rolling out inside the Lead Connector / HighLevel app:
📹 Personalized Video Messaging
Yeah, you can now record quick videos for leads or clients, directly from the app. No need for Loom or Vidyard, this is built-in.
Here’s why I love it:
💬 It feels more human (and cuts through the noise)
📱 Super easy to do from your phone
📩 Increases reply rates and closes faster
Pro tip: Drop a 30-second video into your next lead follow-up. Say their name, mention their niche, and tell them how you can help. That one video might be worth $3k+ in new business.
Analytics + Email Template Upgrades
HighLevel’s reporting just got an upgrade too with new custom analytics dashboards and cleaner email templates.
No more jumping through hoops to get basic campaign data. You can now:
🧮 Build reports tailored to your KPIs
📊 Show clearer ROI to your clients
🖼️ Use email templates that actually look professional
Of course, you should still pair this with Google Analytics or tools like Fathom or Plausible. HL’s built-in stuff is getting better, but it’s always smart to verify your data.
The Takeaway
If you’re using HighLevel right now, here’s your action list:
✅ Test video messaging in your follow-ups
✅ Watch for SEO tools to stabilize
✅ Use custom analytics to tell better stories with your data
✅ Keep things human—tools are great, but relationships still win
And if you’re not using HL Pro Tools yet, you’re seriously leaving money (and sanity) on the table.
Want More Tools Like These?
Everything I just mentioned is easier to implement when you’ve got the right support and systems behind you. That’s where HL Pro Tools comes in.
🧰 Templates, workflows, support, AI tools, and insider strategies
🧠 Built by HighLevel users for HighLevel users
💸 Bonus: You can even get paid by becoming an affiliate
👉 Visit gohighlevele.com and grab what you need to win this week.